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IQVIA & Rebound –
a winning partnership

Rebound has been a full-service marketing and GTM ally to IQVIA for nearly 10 years. With roots planted across RWE, RDS, Commercial Solutions, Technologies, and more, our seasoned professionals drive strategic planning and tactical execution with ease.

Interested in exploring how we can support one of your go-to-market priorities?

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BY THE NUMBERS

Partership with a proven track record

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years partnering
with IQVIA

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successful
projects
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average Net Promoter
Score (NPS)

BREADTH OF SERVICES

See how Rebound’s flexible engagement models are supporting IQVIAns globally.

Messaging and
Positioning

Content
Marketing

Product
Marketing

Digital
Marketing

Project
Management

Events & Webinar
Management

Alison Brown

SPOTLIGHT

The Digital Enablement Center of Excellence (DECOE) in the US RBU was planning a major announcement at the premier healthcare marketing conference. The team needed additional expertise to orchestrate multiple activities and generate strong buzz.  

Alison Brown, Sr. Consultant, Event Strategy and Management at Rebound, played a pivotal role in introducing the new IQVIA Digital sub-brand at Digital Pharma East 2024. 

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SPOTLIGHT

The IQVIA US Marketing team faced a critical challenge: disjointed messaging across business units was diluting brand impact and overwhelming key audiences. They engaged Rebound to help them transition from disjointed point-solution messaging across business units to a more unified, persona-based approach.

Rob Quinn of Rebound led the strategic development and execution of this initiative in close collaboration with client stakeholders.

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Suzanne Harris

SPOTLIGHT

In the Health Data Passport Webinars, IQVIA experts take customers on a global tour of Real World Data assets across many therapeutic areas. The series focuses on a different country each month and explores how to gain rich insights quickly and with ease through use cases and demos of innovative software.

Suzanne Harris, Fractional Marketing and Communications Lead at Rebound, planned the worldwide itinerary, created all promotions, and developed content with speakers.

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Rich Glew

SPOTLIGHT

The Safety, Regulatory & Quality (SRQ) GBU was launching a new SaaS-based content management module for RIM Smart, its class-leading regulatory information management suite. The team needed a product marketer to onboard quickly, craft differentiated messaging, and build core marketing assets.

Rich Glew, General Manager of Product Marketing at Rebound, partnered with IQVIA’s SRQ Marketing team to launch this new RIM Smart module.

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Susan Harrell

SPOTLIGHT

The Commercial Solutions business unit demonstrates thought leadership with expert writing and placement in earned media. The marketing team needed a new approach to uplevel the quality of its non-promotional content.

Susan Harrell, Marketing and PR Lead at Rebound, planned and executed the PR strategy for the Commercial Solutions GBU. 

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Sam Mathers

SPOTLIGHT

The Research and Development Solutions (RDS) business unit has a diverse portfolio of solutions. The marketing team needed to orchestrate campaign activities across different channels and measure performance.

Sam Mathers, Marketing Project Manager at Rebound, helped improve RDS marketing effectiveness with his collaborative approach.

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SPOTLIGHT

Rebound delivered a memorable internal event by project managing the IGNITE Sales Kickoff Meeting and Summit Club for IQVIA’s US RBU.

By coordinating numerous moving parts across both virtual and in-person participation formats, Rebound ensured all attendees had superior experiences.

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WHAT DIFFERENTIATES REBOUND

  • Seamless integration – Ask any of our IQVIA customers and they’ll say one of the biggest benefits of working with Rebound is we become an extension of your team. Our consultants immerse themselves in your business, working closely with marketing and other key stakeholders to deliver greatness.
  • Deep domain expertise – Rebound uniquely blends knowledge of life sciences and technology along with capabilities in B2B marketing disciplines such as branding and market presence, product marketing, thought leadership, digital and live event management, and more.
  • Understanding of how IQVIA operates – Rebound consultants are ready on day one. We have extensive experience working with IQVIA to build new web pages, add content to Sales Spot, create VIA tickets, and more.
WHAT DIFFERENTIATES REBOUND

OUR ENGAGEMENTS AT IQVIA

We have cultivated deep experience creating and executing strategies across all marketing disciplines. See a selection of engagements for ways we can help.

Resources for IQVIA

Questions about the projects we’ve completed? Ask your colleagues or contact us.

Case Studies

Case Studies

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Work Examples

Work Examples

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Thought Leadership

Thought Leadership

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Webpages

Webpages

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What IQVIAns have told us

"Rebound has been a true end-to-end marketing partner! Their diverse and wide range of expertise has effectively filled multiple gaps on our team."
Associate Marketing Director, IQVIA DigitalProduct Marketing, Event Management, Brand and Communications
"Rebound has been a true end-to-end marketing partner! Their diverse and wide range of expertise has effectively filled multiple gaps on our team."
Former, IQVIA Digital MarketerProduct Marketing, Event Management, Brand and Communications
"And truly, I am (we all are), so incredibly grateful for the partnership with you and your team. The experience you all bring, the willingness to tackle anything with us, and doing so with thoughtfulness and care – I cannot say thank you enough."
Sarah Brown, Director, Marketing, IQVIA DigitalProduct Marketing, Event Management, Brand and Communications
“Rebound is a great partner who understands time-sensitive needs and finds the right ‘fit’. Rebound resources integrate quickly with the team and make recommendations. They don’t wait to be told what to do.”
Associate Director, Offering ManagementMarketing Project Management
“Alison and Clare are responsive and provide helpful feedback and guidance through the event planning process. I appreciate your organization and attention to detail.”
Marketing Director, IQVIA Biotech Industry Events
“Thank you, Clare! Your work helped us through a very critical time – your familiarity with IQVIA Standard Operating Procedures is very helpful for quick project ramp up!”
Marketing Director, USBU Project Management – Industry Events, Virtual Hosted Events, PR management
“Rich was an incredible partner for the last several months [for product marketing continuity during a medical leave]. He was efficient with his time, reliable to our stakeholders, and helpful as we worked through the milestones. I would happily partner with him again if given the chance!”
Associate Director, RDS Product Marketing
“Susan executed 2023 webinars and documented all aspects of the webinar management process which is now used in other areas of Commercial Solutions. Susan also single-handedly salvaged our PR strategy.”
Associate Director, Commercial Solutions Marketing Webinar & PR Strategy
“Marybeth has quickly taken ownership of a few of our most time-sensitive Orchestrated Analytics/Next Best projects, adding extremely valuable [Product Marketing] focus and project management.”
Sr. Director, Marketing, Commercial Solutions Product Marketing
“Kristen and Jen - You are the ultimate professionals, pulling yet another rabbit out of a hat, in record time and while traversing huge gaps in plans. It’s an absolute joy working with the two of you!"
Managing Director, Inteliquet User Groups
“Alison has been invaluable to the SRQ Sales Meeting. Our [senior stakeholders] adore her.”
Marketing Director, SRQ In-person Sales Meeting
“I think Priscilla is great – very conscientious and handles things quickly and efficiently. And highly professional/forward-looking. Need to clone her.”
Marketing Director, Consulting & Analytics SolutionsProject Management

Connect With Rebound

We welcome new opportunities with IQVIA to create compelling product positioning and messaging, build greater market awareness, and fuel customer demand – from strategy to execution.

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