Resources

Marketing Acceleration Guide
Rebound’s Marketing Acceleration™ solutions help health tech and data companies improve marketing impact, align the commercial organization for maximum effectiveness, and drive sustainable growth.

Fractional Marketing: A CMO’s Secret Weapon
For healthcare and life sciences companies trying to increase market share in today’s fast-paced, technology-fueled landscape, outsourced marketing partnerships can be an efficient and cost-effective

5 Product Marketing Shortcuts Not to Take
In the fast-paced, high-stakes growth phase of a life sciences technology company, it can often be tempting to skip certain activities in an effort to

Bridging the Marketing and Sales Gap: Top 5 Ingredients for a Successful Commercial Organization
The gap between marketing and sales is wide and all-too common, often negatively impacting company growth. We explore the top 5 strategies for coordinating your

7 Reasons to Outsource Your Marketing Functions
For healthcare and life sciences companies trying to increase market share in today’s fast-paced, technology-fueled landscape, outsourced marketing partnerships can be an efficient and cost-effective

Four Ways to Set Your SaaS Launch Up for Success
A successful SaaS launch requires close collaboration between product development and product marketing. Here are 4 crucial steps to ensure a strong SaaS product launch.

Five Steps for Launching your Life Sciences B2B Technology Product Successfully
Launching a new life sciences tech solution is a huge undertaking. If you consider these 5 key elements, you can position your market presence solidly

Test the Waters with Multichannel Campaigns
Multichannel marketing shouldn’t be daunting. With the right scope, even life sciences tech firms with limited resources can develop campaigns that effectively leverage several channels.

Four Tips for Generating Leads at Industry Events
Although it may still seem like months away, the busy life science industry trade show and event season is almost upon us — and now

5 Questions to Answer Before Hosting an Event to Generate Leads
For life sciences companies looking to make their mark and connect with both current and existing customers, hosting events can be a powerful tool for
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